AI retention engine

Meet the AI that runs your retention.

The work of a retention team. The cost of software.

It watches every customer, catches the ones slipping away, writes the outreach, and wins them back — on its own, every day.

The output is revenue, not activity: customers who were drifting come back and buy again — each recovery attributed to the release that caused it, visible in your decision log.

Free up to 1,000 customers · no card required · connect in 60 seconds
acct #4417 · 06:10 held · day 30
Customer #4417 · supplements · ₹1,499 AOV
88
urgency · 0–100
Sentiment clean
Frequency under cap
Send-window reading cycle
Decision
Held. Silence is 8 days short of this customer’s 30-day refill cycle. Window opens around day 30 — that’s when it fires.
Two ways to run BHASM

Pick the door that matches where you are today.

Door A · Start fresh

BHASM is your retention OS from day one.

For brands without a retention stack yet, or brands ready to replace one. BHASM scores every customer, writes the message, picks the moment, sends through email + WhatsApp. You review outcomes, not to-do lists.

Start free →
Door B · Mirror what you have

Keep your stack. BHASM learns it and runs alongside.

For brands on Shopify, Klaviyo, Mailchimp, HubSpot, Interakt, WATI, AiSensy, Gmail — or anything else via webhook or CSV. BHASM Imprint observes 90 days of how you do retention today, learns your voice + cadence + triggers, and amplifies what works. Merge when comfortable. No rip-and-replace.

Run the preview →

Same engine, both paths. The doors describe where you start, not which version of BHASM you get.

How it works

Connect it once. It runs retention from there.

01

Connect your stack

Shopify, your CRM, your ESP — plugged in in 60 seconds. The AI calibrates to your industry the moment it has data. No setup project.

02

It watches everyone, every day

Each morning the AI scores every customer, catching the ones slipping away weeks before they churn — and the moment each is ready to hear from you.

03

It writes and wins them back

It drafts the outreach in your brand voice and sends — fully autonomous, or queued for one-click approval. You review outcomes, not to-do lists.

BHASM Imprint
New

We learn how you do retention. Then we run it — better.

Most tools ask you to abandon what you have and adopt their opinion. BHASM does the opposite. We observe 90 days of how your brand currently does retention — the voice, the cadence, the segments, the triggers — then BHASM runs it the same way. Same voice. Same timing patterns. Better recovery rates because BHASM never misses a window.

India · Order stream
Shopify
India · WhatsApp
Interakt
India · WhatsApp
WATI
India · WhatsApp
AiSensy
US · Email + SMS
Klaviyo
Global · Email
Mailchimp
US · CRM + Email
HubSpot
Solo · Read-only
Gmail

Plus any tool via webhook (Push to BHASM) or CSV export. More first-class adapters ship on request.

Two-way, not read-only. BHASM writes back what it learns — health state, timing windows, send outcomes land on the contact record in HubSpot, Salesforce, Klaviyo, Pipedrive, Zoho, Shopify, and WooCommerce after every send and every weekly cycle. Your CRM stays the system of record; it just gets smarter.

Voice

Every message BHASM composes reads like your past sends. Not generic AI. Your phrasing, your register, your signature.

Cadence

The intervals, day-of-week, and post-event timing your brand has historically used. BHASM respects them — then sharpens them.

Triggers

What events you historically act on (cart abandon, day-N silence, replenishment cycle). BHASM catches the ones you miss in the same pattern.

Tool not listed? Drop a CSV of your last 90 days of sends or point a webhook at BHASM. Both work the same day. Tool-specific adapters land in 4–6 weeks for the first paying client on each new platform.

See it on your brand
Run the preview against your own URL.
No signup. ~10 seconds. Real output.
While you slept

The AI worked your entire customer base overnight. This morning: 247 watched, 3 messages already written — waiting for your one-click send.

247
relationships watched overnight
12
timed for later · no action needed
3
ready to send today
avg confidence 92%
1
Aisha R. At risk 52 days silent  ·  $3,800 lifetime
"Aisha, the collection you bookmarked last season just came back in stock — limited run. Want me to hold a piece before it goes?"
via WhatsAppConfidence: 94% · 11 signalsReview →
2
Metro Supplies Ltd. Drifting 31 days silent  ·  $28,000 lifetime
"James, Q2 pricing is locked until Friday. Wanted you to have first look before we open to new accounts."
via EmailConfidence: 88% · 8 signalsReview →
3
Chen & Co. Relationship 21 days silent  ·  $48,000 ARR
"Wei, your team's usage has dropped 40% since last month — before we assume it's churn, wanted to check if there's anything we can fix."
via EmailConfidence: 93% · 14 signalsReview →
9 more windows timed for the right day — nothing required from you See the full log →
[TIMED] acct #0849 — window opens in 6 days · [PROTECTED] acct #1142 — opted out, never contacted
What the AI handles

Everything a retention team does — handled.

Activation. Habit loops. Churn and resurrection. Cohort retention. The work a retention team does by hand — the AI runs it on every customer, every morning.

Activation

Each customer’s path from first purchase to second. The cohort that doesn’t make it back surfaces before they’re cold.

Habit loop

18 buyer archetypes. The engine knows a habitual reorder from an impulse buyer from a deal hunter — and times the next message accordingly.

Churn & resurrection

At-risk, drifting, dormant, lost. The five-state customer machine. Each state gets its own cadence and message family.

Cohort retention

Day-7 to Day-90 curves per acquisition month. The engine reads where the cohort is bending and adjusts the next brief.

Proven by math, not prompts

Every score computed, every threshold derived, every hold reasoned. The message is written only after the math has fired — no model guesses in the decision layer.

Self-correcting

Every outcome teaches the engine. The reading for “ready to reorder” sharpens with every customer who comes back — or doesn’t.

Your campaigns and product drops still ship on your calendar. The engine works around them — setting the Retention on Autopilot cadence below, never overriding the campaigns above.

What you get

Recovered revenue, attributed

Every release is tied to the reorder or reply it produced. The number on your dashboard is money that came back — message by message, not a vanity metric.

Fewer sends, better timing

Roughly 1 in 6 drafted messages is held until the window opens. The same message is worth more at the right moment — timing over volume.

A decision log, not a black box

Every send, hold, and skip is logged with its contributing factors. You can audit any decision the engine made — and overrule the next one.

D2C & Retail
First purchase.
Then silence.
SaaS & Subscription
Month 3.
Usage gone.
High-LTV & B2B
Complaint open.
Promo sent anyway.
The relationship is worth more than the message.

Every outreach spends from the relationship account. BHASM optimises the balance — not the send rate.

See how it decides →







Score a customer

See what BHASM does with your customer right now.

No signup. No API call. The actual scoring engine, industry calibrated. For a full view on your own list, try the engine on real data →

Customer details
Name
Industry
Days since last purchase
Fill in the details.
The engine runs instantly.
Founders Club

Early access. Real data. No roadmap promises.

A small cohort of D2C, SaaS, and B2B founders running BHASM on live customer data. Day-1 intelligence comes from public industry calibration — 62 verticals, 18 buyer archetypes, the law stack. The Founders Club is the cohort whose customer-result data we’ll publish first. Not borrowed benchmarks, real numbers. No cost. No obligation.

Currently accepting applications
What you get
  • Full product on every tier, free during cohort
  • Direct line to the founder, every week
  • First-look at every feature before public
  • Custom industry profile if yours is missing
What we ask
  • One 30-min cohort call per month
  • Permission to publish anonymised recovery data
  • Honest feedback, on the record, before launch
  • Reference letter when the results come in
The same engine on every tier
The timing engine runs identically across Seed, Growth, and Scale. What changes is your role on the surfaced exceptions.
Seed
Manual Visibility
Free
Forever  ·  Up to 1,000 customers
Autonomous staging with one-click release. The engine scores, drafts, and queues every decision; you release with a single click. Full timing engine from day one.
Growth
30-day trial
Assisted Timing
$99 /mo
First 3 months · then $499/mo
5,000 customers: modelled recovery of $2,500–$5,000 in month 1.
US & Global  ·  flat rate
Confidence-gated automation. The engine sends what it’s sure of; you handle the edge cases it flags.
Scale
30-day trial
Full Retention on Autopilot
$1,499 /mo
US & Global  ·  flat rate
Full autonomy within your guardrails. The engine runs the day-to-day. You review outcomes, not approvals.
Outcome-aligned billing · available on request
Once attribution lands on a flat tier, founders who want billing tied to recovered revenue can move to a performance model. Bespoke, on application. Write to us →
See full comparison →
Urgency score
Every silent customer gets a 0–100 urgency score with five contributing factors visible on every card. Score blends the customer’s own behaviour with what worked for similar customers at peer businesses — the cross-client learning compounds week over week.
Personal cycle
Each customer’s reorder window calibrates to their own purchase rhythm first, the engine’s per-archetype learned cycle second, and the industry default only as a last resort. The window recomputes every morning.
Pricing
Growth $499 / Scale $1,499 per month. Pricing pays back from your first reorder window opening on time.
Multi-region compliance
GDPR (EU) · CCPA (California) · DPDP Act 2023 (India) — boundary enforcement at the law engine, not bolted on. Data processing localised to your deployment region.
BHASM only times retention and promotional sends. Order confirmations, shipping notifications, and password resets go through your ESP direct — untouched.